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The Limitations Of Online Desk Research

Online desk research involves systematic identification, collection, analysis and documentation of data in order to assist the businesses to identify and solve the problems in decision making. Online desk research can provide precise market information with statistics in a cost and time effective manner.

Online secondary research gathers data that already exists in the Internet from reliable sources. Some of these sources include internal sources of the business, government publications, websites of non-profit organizations such as industry bodies, freely accessible data on the Internet, some professional newspapers and magazines, and annual reports of companies filed with SEC. Though it looks all is fine, there are some limitations of online desk research.

Outdated Data:
Search engines return thousands of links when searched for any data. Along with valid results, a considerable percentage of the data found in the web pages is outdated. Data published on Internet can become outdated very quickly due to the pace of change within in industry. Most of the information will be outdated and useless in no time. The data collected through secondary research may not exactly tell current happenings but can be effectively used in time-series analysis i.e. to identify historical patterns and trend cycles to forecast the future developments.Limited Useful Data:
One can spend hours searching for specific details as useful data on Internet is limited. Sometimes publishers are reluctant to give away the complete details freely online, so data availability is generally restricted and incomplete. In some occasions, all the required data may not be available from the same or one source. Data has to be carefully searched, identified and arranged to get the complete picture. Any missing piece of data has to be replaced with similar data from other qualified sources.PALM-RESEARCH http://palmresearch.com/index.pl?ref=1281812Inaccurate Data:
The overall quality of the market research is directly related to the accuracy of information sources used to collect data. There are many websites and blogs that provide information on the Internet, but a market researcher cannot consider them as reliable information sources as they generally provide incorrect information. A researcher first identifies reliable sources related to the topic, then analyzes and crosschecks the same data from various sources to validate its accuracy.
Though the information available on Internet is free of cost, it requires lot of effort, patience, extreme care and skill to dig out useful information. To overcome these limitations, the professional Internet market researchers use various Internet tools and search engine techniques that enable to find the qualified data and utilize it for research.

Marvist Consulting is an Internet marketing research firm providing professional seo, pay per click management and web analytic services to help companies to increase online sales and improve their profitability. Marvist Consulting also provides custom Internet market research Services (Professional and affordable) to find, analyze and summarize published information by our expert researchers to help you find information for decision making.(Written by williams)

INFORMATION ONLINEA Great Source For Marketing Research

The growth of the World Wide Web has been one of the major events in the second half of the 20th century. A big advantage of World Wide Web for businesses is the availability and quick access of information than ever before in the history of mankind. Businesses can access almost any kind of information from any corner of the globe just in few minutes that can aid decision-making. Information online has become a commodity available in many flavors.

Remarkably, there is an immense amount of information online that is not only accessible to all but can be created and shared by almost everybody. According to a claim by Google, there are around 8.1 billion documents online and are growing rapidly. A team of researchers from SIMS - University of California claims that the size of the information on the World Wide Web is 170 terabytes. Information of about 170 terabytes is equal to ten times of the information available in the Library of Congress. This new height of information availability and accessibility is influencing the dynamics of the global markets as well as regional businesses more or less equally.

Most of the data available online is in English as it is the most popular language online. More than 80% of home pages on the Web are in English, while the next greatest, German, has only 4.5% and Japanese 3.1%, according to englishenglish.com. Clearly, this means more information in English is available online than any other language.

The above statistics from various sources reiterates that the information available online is not only abundant but also growing rapidly at an exponential pace. This vast size of the information available never earlier in the history of mankind, sometimes becomes a challenge for the business researchers to find the reliable and credible information within it.

The major contributors of the information online that is useful for the businesses are market research companies, industry associations, related-industry web sites, competitor companies’ websites and government sources like www.bls.gov. Information from various sources from a variety of backgrounds can help online researchers to crosscheck and validate the data they are collecting for the research purpose. Information thus derived from the online secondary research is good enough to give insight into the research issue and help the businesses in well-informed decision making to the extent possible.

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The increased efficiency of the information availability has significantly increased the level of information endowment on a variety of fields of marketing and business as a whole. The abundance of information available online that is instantly accessible at low or no cost has certainly created a great resource for secondary research for businesses.

Marvist Consulting is an Internet marketing research company firm providing professional seo, pay per click management and web analytic services to help companies to increase online sales and improve their profitability. Marvist Consulting also provides custom internet market research Services (Professional and affordable) to find, analyze and summarize published information by our expert researchers to help you find information for decision making.(Written by Williams)

Search Marketing Is Gaining Popularity among Retailers

A considerable amount of web-only retailers believe that search engine marketing helps to get good results compared to other forms of online marketing based on a survey conducted by Internet retailer. They find search marketing as an effective strategy to adopt amid glooming economy. The survey says natural search results are providing better ROI than paid search for a substantial percentage of retailers.

The survey conducted for 211 retailers by ‘Internet Retailer’, found that more and more number of retailers are tending towards natural search results through SEO in the weakened economy. When asked about spending plans in SEO while going through severe recession, 55.3 percent of them responded to increase spending, and 35.9 percent of them to keep about the same. In case of paid search, only 24.2 percent of the retailers said of having plans to increase their expenditure on paid search results.

Although 58.7% respondents in the survey are web-only retailers, overall 91.2% retailers want to increase or keep their spending about the same on SEO. 70.6% manufacturers and 62.8% web retailers are very optimistic and have plans to increase SEO spending. In addition, 60% of store retailers are planning to keep their spending about the same on SEO.

Natural search results are garnering rewards for retailers. According to the survey, 46.3 percent of retailers said that their natural search conversion rate went up when compared to September 2008. Around 44 percent of the retailers said, it was as consistent as earlier. This shows that more retailers are experiencing natural search optimization results are providing better ROI compared paid search.A majority of the retailers find Google as the reliable search engine for best results in sales on web. Around 89.2 percent of them said that Google search engine produces the best web sales results in their SEM programs. Yahoo is in second place with only 7.4 percent of the retailers declaring it as the search engine providing better results in sales. Other search engines occupy the rest of the market.

Retailers find search marketing to be effective strategy during recession times. They are more interested in investing in slow but consistent natural search results through SEO rather than investing on volatile paid search strategies. Retailers seem to continue opt for search marketing even after the recession due to its scalability and result-oriented performance.

Marvist is an Internet advertising agency providing affordable seo services to increase search engine ranking of the website, pay per click management to help companies to increase online sales and improve their profitability. Marvist was founded in 2005 and has been rapidly growing since then and has clients now in 11 countries including USA, Canada, UK, Spain, Japan, Australia and New Zealand. (Written by williams)

A website software that makes it REALLY EASY FOR YOU to put up video sites with ease

Daniel Duverge just found a website software that makes it really easy for you to put up video sites with ease. He searched the internet for the lowest price on this amazing software and found it. The best part about this script is that it will auto update and pull videos off of youtube automatically. This type of website just begs for traffic as google loves video and will rank you high for whichever keywords your website targets! The key to making money with this is to build niche video websites and submit them to all the major search engines. Take a look at what it does, there's a full demo on the site.

You of course will need to have your own domain and webhosting but beyond that, this doesn't take much technical knowledge at all..You'll especially be able to do this if you have watched theinstall website scripts videos available on his website.

How I sponsor more reps without spending a dime

All I knew at one time, once I got past family and friends, was to keep buying leads. Now this is a very frustrating way to market, and time consuming to say the least. This way of doing business took way to much of my free time.

Every week I spent hours , and then more hours on searching for those few. Only to get desperate souls who are broke. Tire kickers that basically need a job. It was nothing to me to spend $300 each and every month on leads. Only to get these kinds of results.

I imagine the goal of being in a home business is to eventually be doing it full time. But that wouldn’t happen sponsoring if I was lucky, 1 person a month. Then I read this ezine article and in no time I had 1,542 prospects in a little over six months. Individuals who are interested in networking.

This is the single best idea I have run into to grow my home business! This is a profitable lead generating machine that never quits working for me. Every time I log into my back office there’s was 8 to 12 new leads each day, on average.

I soon realized how critical it is to build relationships in my networking. It’s still important to give your leads a call and talk with your possible future business partners. These prospects are educated before hand on my business. This is a great advantage, having those who want to talk to me.There’s absolute proof that you don’t have to spend a dime to build a big business in this industry once you learn how, and that’s easy to do. No more buying useless leads that lead you to no where, and wasting my time.

It’s amazing how you can turn this on and get endless mileage, and quick cash for growing your business on the web. Put this formula to work is the easiest thing for any networker to do, and create endless leads.(articleslot.com)